A midwestern couple walks into a mall. They’re looking to get some exercise so they set their FitBits and 9,000 steps later they’ve dropped $500. If you’re waiting for a punchline, there isn’t one. They left the mall with three ramen bowls, two coats, a pair of Doc Martens, and a bag of Lindt truffles they didn’t need when they got there and still didn’t need when they left.
The entrepreneurial spirit that has taken hold of today’s workforce has led to many people jumping into self-employment, freelancing, and gig work. Unfortunately, being an expert in the products or services you provide does not make you an expert in managing business and personal finances. Many sole proprietorships and individual freelancers are lost when it comes to the related financial matters.
